What is the Havas Group?
The Havas Group is a global leader in the advertising, digital and communications industry. It provides integrated communications solutions for its clients, with an emphasis on creativity, innovation and sustainability. Founded in 1893, Havas has grown to become one of the largest global networks of independent agencies in the world. With presence in more than 100 countries, Havas is the ultimate solution for any brand looking for a comprehensive, innovative and effective approach to advertising and communication.
History of the Havas Group
Havas Group was founded in 1893 in Paris by Charles-Louis Havas as an international news agency. The agency grew quickly and soon became the largest in the world. In 1974, Havas was acquired by Compagnie Générale des Eaux (now Vivendi). This acquisition allowed the agency to expand its reach and move into the advertising, digital and communications sector. In 1997, the Havas Group was floated on the Paris bourse, giving it increased financial stability and flexibility.
In recent years, Havas has become one of the leading players in the digital and communications space. In 2000, Havas merged with Euro RSCG Worldwide, creating the second largest advertising and communications network in the world. Since then, Havas has continued to expand its reach, acquiring a number of international communications agencies and forming strategic partnerships with leading technology companies.
Havas Group’s Global Reach
Today, the Havas Group has a presence in more than 100 countries, employing over 20,000 people across its global network. From offices in major cities like Tokyo, New York, London, Paris and Singapore, Havas is able to connect with audiences around the world. Its expansive network of independent agencies gives the Havas Group the ability to provide integrated solutions to clients, in fields such as media, digital, advertising, public relations, data and analytics.
In addition, Havas is actively involved in programs designed to cultivate new talent, demystify the industry, and support sustainable, ethical and responsible business practices. Its International Schools Program gives students the opportunity to gain real-life industry experience and Havas hosts a number of global events and awards that recognize outstanding creative work.
Services Offered by the Havas Group
The Havas Group offers a wide range of integrated communications services for its clients. These services include:
Advertising:
• Creative services
• Strategy and planning
• Media planning and buying
• Digital and social media
• Experiential and shopper marketing
Digital:
• Video production
• Online advertising
• SEO and SEM
• Web and mobile development
• Social media
• Data and analytics
Public Relations:
• Media relations and outreach
• Event planning and management
• Brand and crisis communications
• Corporate and internal communications
The Havas Group is an established leader in the advertising, digital and communications sector. With a presence in more than 100 countries and a wealth of experience, Havas is the go-to solution for any brand looking for comprehensive, innovative and effective communications services. The group offers a full-service suite of services, including creative services, media planning and buying, digital and social media, experiential and shopper marketing, and PR, making it the perfect partner for all communication needs.
