Kellogg’s: A Brief Introduction to the American Multinational Food Manufacturing Company
Kellogg’s is a multinational food manufacturing company, headquartered in Battle Creek, Michigan, United States. The company was founded in 1906 by Will Keith Kellogg and today has a workforce of more than 34,000. To date, the company produces a variety of popular items including cereals, nutrition snacks, toaster pastries, frozen waffles and other breakfast foods. With operations in more than 180 countries, Kellogg’s is one of the largest and most successful cereal makers in the world, generating over fifteen billion dollars in sales each year.
History of Kellogg’s
The story of Kellogg’s began more than a century ago when Will Keith Kellogg, a Seventh Day Adventist from Battle Creek, Michigan, invented what became the first commercially popular cereal in the world. Will Keith Kellogg founded the Battle Creek Toasted Corn Flake Company in 1906, which eventually became the Kellogg Company. His brother, John Harvey Kellogg, also worked for the company and is widely credited for inventing corn flakes and granola cereals.
In 1922, the company produced its first “ready-to-eat” cereal, and in 1929, it unveiled Rice Krispies, which later became one of the most popular cereals in the world. Over the years, the company has seen tremendous growth, expanding its product portfolio and reaching a diverse global audience. Today, Kellogg’s is one of the largest cereal-makers in the world, with a worldwide presence and operations in more than 180 countries.
Popular Brands and Products
Kellogg’s has various well-known products that have made their way into most households around the world. Some of these products include:
• Kellogg’s Corn Flakes – The original and most recognizable of the Kellogg’s cereals. Enjoyed by generations, it is a breakfast staple a must for any breakfast table.
• Kellogg’s Rice Krispies – The iconic cereal that “pops!” It is one of the brightest, most beloved, and crunchiest cereals in the world. It is remains a breakfast classic.
• Kellogg’s Special K – A light and healthy breakfast cereal. Special K offers a selection of delicious and nutritious cereals, all of which are designed to help you manage your weight.
• Kellogg’s Pop Tarts – The iconic pop-tarts come in a wide array of colors and flavors that kids and adults alike enjoy.
• Kellogg’s Granola Bars – Fancy something delicious and nutritious? Look no further than a Kellogg’s granola bar!
Kellogg’s Commitment to Quality and the Environment
Kellogg’s is firmly committed to providing consumers with high-quality products that are packed with nutrition, taste, and flavor. The company has stringent quality control measures across all of its production facilities: from planting, harvesting, packaging and storage.
Kellogg’s also has a deep commitment to sustainability. The company has implemented a number of initiatives to reduce its environmental footprint and is committed to supporting local farmers, suppliers and communities.
In addition, the company has pledged to reduce its global water usage by 40 percent and to source 100 percent of its palm oil from responsible and sustainable sources by 2020.
Kellogg’s Around the World
Kellogg’s products are found in more than 180 countries around the world. With its array of popular breakfast cereal and snacks, the company continues to build strong relationships with local suppliers and customers.
The company currently has operations in the United States, Canada, Mexico, Pakistan, India, Australia, Europe and China.
Kellogg’s Contribution to Philanthropy
Kellogg’s is a strong supporter of several philanthropic causes and charities. The company supports the Feeding America initiative, a nonprofit organization which aims to ensure families in need have access to enough to food to lead healthy, active lifestyles.
In addition, the company is also involved with numerous other causes such as education, health care, and the environment. Through its philanthropic efforts, Kellogg’s is committed to making a difference in the lives of individuals and families around the world.
Kellogg’s is an international leader in the food manufacturing industry. The company has been around for more than a century, and throughout this time, it has revolutionized the way the world consumes breakfast cereals and snacks. From its commitment to quality and the environment, to its diverse product portfolio and philanthropic efforts, there’s no doubt Kellogg’s will remain a leader in the food industry for many years to come.
